| Hi John,
Here are 5 key insights you’ll gain from our Meet the Analyst Webinar, “Retail Media Ad Spending Trends: Off-Site Growth and Strategic Shifts,” on September 9 at 2pm ET / 11am PT: - Retail media’s value is growing, with 81% of advertisers considering it “very important”
- Challenges in measurement and standardization are slowing growth
- Off-site retail media ad spending will exceed $10 billion this year
- Retail media CTV will make up 39.4% of off-site retail media ad spending in 2024
- Retail media will have a compound annual growth rate of 24.1% between 2024 and 2028
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| Sincerely,
EMARKETER Studio
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