The Future of Work In today's rapidly evolving world, macro-forces such as technological innovation and shifting consumer expectations are dramatically transforming how we live, socialize, care for ourselves and others, and work. These changes are creating a multi-speed world, where populations experience these impacts at different rates and in diverse ways, leading to a heterogeneity of human experience. Our increasingly fragmented and uniquely personal experiences present both challenges and opportunities in both how and what we communicate. Leah Johns, the founder and leader of Bain’s Global Consumer Lab, Bain's centre of consumer insight and foresight, will delve into how these societal shifts profoundly affect communicators and their role in serving the needs of employees, customers, and the public, drawing on cutting-edge research from the lab, and will provide a data-driven vision of the future. |