Consumers using GLP-1 medications for weight management have a whole new set of nutritional needs. They need to:
- Combat muscle loss
- Address GI discomfort
- Tackle dehydration
- Support post-anti-obesity medication transitions
ADM can guide supplement and functional food and beverage brands through this uncharted territory.
This new article explores ADM’s deep market research that will help brands understand these consumers and their needs. It also shares a toolkit of functional ingredients that makes successful product formulations more effective.
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