Apple revealed a "Sign in With Apple" service at WWDC that is sending ripples through the advertising world.
June 06, 2019   |   View Online »
 
Apple's new single-sign-on feature has advertisers quaking over the marketing implications

Apple's new single-sign-on feature has advertisers quaking over the marketing implications

Tanya Dua,Lucia Moses | Apple revealed a "Sign in With Apple" service at WWDC that is sending ripples through the advertising world.

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Ad-tech companies are racing to keep up with OTT's growing fraud problem — but it'll be hard to do without industry standards

Ad-tech companies are racing to keep up with OTT's growing fraud problem — but it'll be hard to do without industry standards

Lauren Johnson | Ad-tech firms Integral Ad Science, Pixalate and DoubleVerify are rolling out tools to solve ad fraud in streaming video.

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The chart that explains why Disney, WarnerMedia, and NBCUniversal are betting big on streaming video now

The chart that explains why Disney, WarnerMedia, and NBCUniversal are betting big on streaming video now

Ashley Rodriguez | The long-awaited milestone explains why legacy media giants like Disney, WarnerMedia, and NBCUniversal are going all in on streaming video now.

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Pinterest is cozying up to direct-to-consumer brands like SmileDirectClub and Care/of as they get priced out of Facebook and Instagram

Pinterest is cozying up to direct-to-consumer brands like SmileDirectClub and Care/of as they get priced out of Facebook and Instagram

Lauren Johnson | With sleeker ad products and lower costs, direct-to-consumer brands are finding new audiences on Pinterest.

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The CEO of a pogo-stick rental service knows you won't actually hop to work. Here's what's really going on at the viral Swedish startup.

The CEO of a pogo-stick rental service knows you won't actually hop to work. Here's what's really going on at the viral Swedish startup.

Graham Rapier | Cangaroo might seem ridiculous. That's the point, CEO Adam Mikkelsen said in an interview. He wants to move into the crowded bike and scooter space.

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Josh Friedman, the hedge fund titan who predicted the mortgage crisis, explains why his firm is spending $1 billion to short the commercial real estate market

Josh Friedman, the hedge fund titan who predicted the mortgage crisis, explains why his firm is spending $1 billion to short the commercial real estate market

Joe Ciolli | Friedman is particularly worried about BBB-rated debt, which is already a hot-button topic across Wall Street as the economic cycle wears on.

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Medical clinic startup Carbon Health just raised $30 million to take on One Medical and reinvent how you visit your doctor

Medical clinic startup Carbon Health just raised $30 million to take on One Medical and reinvent how you visit your doctor

Erin Brodwin | Carbon plans to use the funds to open 15 medical clinics in California, expanding beyond the Bay Area to Los Angeles.

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Asset management is seeing a wave of M&A. Top executives share why they aren't convinced it's good for investors.

Asset management is seeing a wave of M&A. Top executives share why they aren't convinced it's good for investors.

Meghan Morris | While the volume of asset management M&A is up this year, top executives from Invesco, UBS, and PGIM cautioned that the deals don't always work out.

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Satellite TV giants DirecTV and Dish could lose more than 1 million subscribers in total next quarter as the sector slumps

Satellite TV giants DirecTV and Dish could lose more than 1 million subscribers in total next quarter as the sector slumps

Ashley Rodriguez | A June report by Credit Suisse shows that cord-cutting has been picking up steam at satellite-TV companies DirecTV and Dish.

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Here's what could happen to Google and its $137 billion business empire if it loses the antitrust battle

Here's what could happen to Google and its $137 billion business empire if it loses the antitrust battle

Nick Bastone | Although breaking up Google is one possible outcome, multiple antitrust experts told Business Insider the likelihood of that happening is low.

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