I'm a huge fan of podcasts and I've been listening to the Book Marketing Show Podcast this past month. We are so lucky now, to have free and simple access to expert information on topics from writing craft through to even the most intricate elements of publishing and marketing. Arguably, the hardest aspect of being a writer is finding our audience. Not only do we have to write, we also have to make time to build a ‘platform’? While we toil over our words, we have to learn how to build websites and a TikTok following?

Marketing can be trying and tiring, but look at it this way- the best part about starting out with a small (tiny, infinitesimal) ‘platform’ is that usually our best work comes later. It's marvelous, really! I may be speaking only for myself here, but we share our early, not-so-great work with a small audience and through time and effort and learning and growing, hopefully our work gets better as our audience grows.