| Why Your Clients Hate Automated Replies |
| Only 14 percent of consumers say they will respond to a message they perceive to be automated, while the rest say they’ll ignore it and move on to another service or professional, according to a new white paper. |
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| Have We Seen the Last of 3% Mortgage Rates? |
| For the first time since last summer, the 30-year fixed-rate mortgage shot above 4 percent. |
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| Where Amazon’s HQ2 May Help Housing Most |
| As the tech giant eyes 20 cities as finalists to be the home base of its second headquarters, these are the markets that stand to gain the most from the move. |
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| ‘Disappointing’ Housing Starts Close Out 2017 |
| Fewer new homes entered the construction pipeline at the end of 2017, further depressing already low inventory levels in many markets. |
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| 6 Steps to Update Your Company Culture |
| Changing with the times is important to a brokerage’s long-term success. If your company needs a refresh, here’s how to get there. |
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| Zillow Faces New Lawsuit Over ‘Zestimates’ |
| In a lawsuit filed this week, a New Jersey brokerage is accusing Zillow of hiding its home valuation tool on certain residential listings at the request of brokers who have special contracts with the site. |
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| What Agents Wish They’d Known |
| New agents can’t depend on prelicensing classes or their brokers to teach them everything about real estate. Here, experienced agents offer advice on what rookies should know at the beginning of their careers. |
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| Staging Options to Make Extra Rooms Sizzle |
| When it comes to a second or third bedroom, some might envision it as an office, while others see a nursery or a hobby room. Here’s how to decide what type of auxiliary room design will fetch an offer from target buyers. |
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| Humanize Your Marketing in a Digital World |
| These 10 tips will help you show the face behind the brand to build trust with clients. |
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| The Importance of Speaking Up |
| In a membership organization, it is vital that your voice is heard, even if it is in the minority. |
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