Are nearby pickleball courts a real estate win or loss? | Questions to ask before joining a brokerage | 4 ways to stay up-to-date with online marketing
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September 10, 2024
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Top News
There's disagreement about whether the sports craze is a benefit for home sales, with some saying the noise hurts property values.
Full Story: REALTOR® Magazine (9/10) 
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Best Practices in Sales & Marketing
The brokerage you choose will not only influence your business, but also mold your professional identity, long-term success and growth. Before you commit to a particular brokerage, make sure you have the info you need.
Full Story: REALTOR® Magazine/The Lounge (9/10) 
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Social-media is constantly changing but small businesses can adapt with these strategies, says the team of Strella Social Media. Always be engaging on social media, stay up-to-date with industry updates from HootSuite and others, connect with influencers and "thought leaders," and review what competitors' are doing in social media.
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Opinion: Communications comes down to clarity, context
(Pixabay)
Cameron Batten, chief communications officer of Volkswagen Group of America, discusses his approach to leadership, emphasizing the universal need for clarity and context in communications. Batten also delves into the merging of PR and internal communications and offers advice on preparing for uncertain times: "Remain open-minded and look for opportunities to reinforce humanity," Batten says.
Full Story: Strategies & Tactics (September) 
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Real Estate Trends
Friedman uses his love of food and his experience in real estate to help Central Oregon's homeless population gain a future for themselves and their families. Who is your favorite of the 10 Good Neighbor Awards finalists? Your votes throughout September will help the top three vote-getters earn bonus grant money for their cause. Vote for your Web Choice Favorite by Oct. 2.
Full Story: REALTOR® Magazine (9/4) 
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The 650-square-foot Paris apartment showcases the power of color selection and creative designs to transform living spaces.
Full Story: Architectural Digest magazine (9/9) 
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Denise Fey of Century 21 Geba Realty is the listing agent for this custom seven-bedroom Craftsman-style log home in Milford, Pa.
Full Story: Straus Newspapers (Chester, N.Y.) (9/9) 
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Technology & Innovations
Samsung Electronics executive Han Jong-hee says the company's AI-powered home appliances meet only 30% of consumer expectations and the company is striving to meet consumer standards with new AI features such as Voice ID and Ambient Sensing. Han highlighted the company's shift toward focusing on user experience and plans to integrate screens into all home appliances.
Full Story: The Korea Times (Seoul) (9/9) 
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Fair & Equitable Housing
Colin Trovato, portfolio manager at Ranger Global Real Estate Advisors, discussed trends in the housing market, including the impact of elevated interest rates and a shortage of supply. Trovato also touched on how REITs such as AMH and Invitation Homes are addressing this shortage and playing a key role in the market.
Full Story: Nareit (9/6) 
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Legislation & Regulation
The Federal Reserve is considering a quarter-point interest-rate cut as the economy slows and inflation cools, but the size of the cut has been debated, with some expressing concern that it might be too small. Chair Jerome Powell has indicated he is open to a larger cut to stay ahead of an economic downturn, while others advocate a more cautious approach.
Full Story: Bloomberg (9/7) 
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