Dear John,
 

What business are you in, personally?

What business is your company in?

 

I would like for you to consider being in the True Performance business.

 

A number of years ago, the Ziglar team, along with Dad’s help, came up with this definition for True Performance:

 

“True Performance is the ideal accomplishment of an idea, goal, or objective that benefits everyone involved.”  

 

Note: Our team came up with the definition and I gave it to Dad – and then he quickly added the last four words!

 

I think this sums up the challenge we face in the world today – everybody wants their own personal idea, goal, or objective to be

accomplished, and few take into consideration the last four words.

 

True Performance is when everyone wins.

The customer

The salesperson

The staff members

The owner

The shareholders

The family members of everyone above

The community

 

If everyone wins, but the river running through the community is poisoned, that is NOT True Performance.

 

If you want to learn more about how you can achieve True Performance and help others achieve True Performance, I encourage you to register for all three of these upcoming free webinars:

 

 

 

You are Born To Win, so go ahead and Live To Win!

 

Tom

 

 

P.S. Quote of the Day: “If people like you they’ll listen to you. If they trust you they will buy from you.” Zig Ziglar

 

Hint: Trust is the byproduct of integrity and a result of True Performance.

 

 
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