Dear John,
Selling Is Everything. I don’t care who you are or what you do, you sell. Everyone does.
You may be selling who you are on your resume.
You may be selling your team on your vision.
You may be selling a message to the world that you’re passionate about.
You may be selling a product or service the world really needs.
You might even be selling your spouse on taking your family on a vacation.
Nothing ever gets accomplished until somebody sells something.
There’s a reason more than half of the Forbes billionaire list started out as salespeople. The number of today’s leaders who’ve succeeded by selling is high: Richard Branson, Warren Buffet, Jeff Bezos—the list goes on.
Selling is what makes the world work and what drives the economy.
Unfortunately, some people get the wrong idea about selling. They buy into negative stereotypes about sales, or think of a shady con artist trying to manipulate someone into doing something.
But that’s not what selling is at all.
Selling is about giving value and helping people find solutions to problems, so they can live more fulfilling lives.
In short, selling is serving. Dad always emphasized this truth. It’s true today and always will be.
If you are dedicated to serving, you're already on the path to becoming a great salesperson. By honing your selling skills, you'll be able to:
- Communicate your ideas more effectively
- Inspire and motivate others to action
- Create win-win situations in both personal and professional life
- Increase your income and career opportunities
- Make a bigger impact in your community and the world
Remember, every interaction is an opportunity to sell—to share value, to solve problems, and to make a difference. By embracing selling as a noble profession and a vital life skill, you'll open doors to success you never thought possible.
I promise you this: mastering the art of selling will transform not just your career, but your entire life. It will empower you to achieve your goals, realize your dreams, and create positive change in the world around you.
So, are you ready to unlock your full potential and become a master of this essential skill? The journey starts now, and the rewards are limitless.
