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In The Mix

Out of the 16 delivery formats tracked in this report, powder's versatility makes it stand out in size and growth. From sports nutrition to beauty within, powder sells in every category.

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Tapping New Markets

Despite steady growth through 2026, powders are ripe for innovation. Learn how upstart brands have carved a place for themselves among legacy companies through e-sports and other inroads.

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Why NBJ Reports?

NBJ reports keep you up to date on nutrition industry sales and growth across ingredients, categories, conditions and formats. See why these are the most trusted reports of the past 25+ years, with in-depth data and analysis and direction and strategy for industry leaders.

Recent Reports

Supplement Business

Condition Specific

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