Later this month, AT&T will cloister 300 media, advertising and entertainment executives in a Santa Barbara, Calif., resort for three days. The telecom's leaders will present some industry research it conducted, unveil a new brand name for its advertising and analytics business, and network over cocktails. The exclusive gathering is essentially a peace summit. Fresh...
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September 04, 2018
Morning Digest
What marketers need to know today
AT&T and Verizon Are Making Very Different Bets on What 5G Will Mean for Consumers and Content
A Top TV Ad Sales Exec Tells All About This Year’s Upfronts
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