Hey there. Welcome to the WardsAuto Dealer 5 for Monday August 5. To start your day, we've put together items from WardsAuto.com and across the Internet. So let's go:
1.
Personalize messaging works because it speaks to customers’ preferences and needs, says Wards Industry Voices contributor Rachel Pierson.
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2.
Vehicle sales soften as the industry enters the second half of 2019. Check out our trend chart.
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3.
Welcome to the brave new world. A study says 71% of Americans are afraid to ride in a self-driving car.
Years ago, when dealerships were nudged out of Washington D.C., they relocated in Tysons, outside town. Now Tysons doesn’t want them in general, but makes this exception.
5.
Now for the latest dealer-oriented news from CBT Automotive.
That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.
And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Steve Finlay at sfinlay@wardsauto.com.
OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.
