Broadcasting & Cable Newsletter
 

May 12, 2017

 
 

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Top Stories
 
 
 
Syfy Gets Makeover as It Marks 25th Anniversary
New programming includes 'Krypton' and expanded coverage by Syfy Wire
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WHY THIS MATTERS: Network chief Chris McCumber said that instead of trying to reach out beyond the sci-fi genre, the network would look to embrace the genre and its passionate fans.
 
comScore Announces New OTT Measurement Service
Total Home Panel quantifies TV content viewed on connected TV screens
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WHY THIS MATTERS: It is becoming increasingly important for TV networks and advertisers to know what's being streamed on connected devices in living rooms.
 
Survey: Majority Disfavor Public Utility Model for Internet Regulation
NCTA releases Morning Consult poll supporting its arguments for rolling back Title II
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WHY THIS MATTERS: According to NCTA, the poll found a "strong" preference for light-touch rules to promote an open internet.

 
 

 
 

 

More Top Stories
 
 
 
Oxygen Greenlights 8 Series Amid Transition to Crime Network

NFL to Produce Live Show for Twitter

Fox Cancels 'Making History,' 'Son of Zorn' and 'APB'

Tony Vinciquerra Named Chairman/CEO of Sony Pictures Entertainment

Steve Harvey Confirms He Wrote Harsh Letter to Staff

ABC Renews 'The Goldbergs' for Two More Seasons

Adult Swim Launching Animated Series With Tyler, The Creator

Univision Reports Lower Q1 Net Income

'The Blacklist' Renewed at NBC

FCC's Clyburn Calls for Pushback on Title II Rollback
more headlines

 
 

Blog Of Note
 
 

How Global Brands Like P&G Will Measure OTT Success
By Jay Prasad, chief strategy officer, VideoAmp
As OTT disrupts the way we view broadcast and new forms of video programming, advertisers are eagerly looking to establish effective methods for targeting those coveted potential consumers and measuring the impact of their efforts. After all, OTT and CTV as it's known is not just a hyper growth distribution model, it's a much more addressable form of advertising - in theory.
READ MORE
more blogs

 
 

 
 

 

Departments
 
 
 
Programming: MTV's 'The Shannara Chronicles' Moves to Spike TV

Washington: Dem Leaders Seek Extension of Net Neutrality Comment Period

Currency: Verizon Outbids AT&T for Straight Path

Distribution: Bravo's 'Watch What Happens Live' to Get Summer Test Run

 
 

Events
 
 

VIDWeek
June 12-16, 2017
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The Programmatic Summit
June 12-13 | The Stewart Hotel, NYC
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Social TV Conference
June 12, 2017 | The Stewart Hotel, NYC
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Next TV Summit
June 15, 2017 | Convene Conference Center, NYC
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Next Wave Of Leaders
June 16, 2017 | The Stewart Hotel, NYC
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The Digital Media Tech Leadership Summit
June 20-21, 2017 | Tampa Airport Marriott, FL
Learn More
more events

 
 

Jobs
 
 

Lecturer/Sr. Lecturer/Executive in Residence
Wartburg College Waverly, IA, United States
 
Creative Director
Fox Networks Group Los Angeles, CA, United States
 
Creative Services Director
KCCI-TV Des Moines, IA, United States
 
Creative Services Director
KPRC - TV Houston, TX, United States
 
more jobs

 
 
 
 

 
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