In case you missed it, our “State of B2B Marketing” survey is now open!
We want to explore the big issues in B2B marketing, and we'd really appreciate it if you could share your experiences and opinions by completing the survey.
The survey results will be used to delve into how the role of the B2B marketer is changing, and how the job is transforming. Specifically, "The State of B2B Marketing" will explore: - The changing role of the B2B CMO
- Essential skills and capabilities needed
- Evolving priorities of marketing leaders
- Key relationships with senior stakeholders (e.g. CEO, sales, CFO)
- Major barriers to success and strategies to overcome them
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