Meet the moment: How gamers are changing the game
| | | | | The global video game audience is rapidly growing, with younger players spending more time in immersive games and less on traditional media. Bain's latest survey shows a shift towards greater interoperability and increased socializing, shopping, and media consumption within games. As the industry evolves, companies must adapt quickly to maintain their competitive edge. Read these insights and more in Bain's Gaming Report. | | |
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