Barstool Sports is expected to announce today that it is launching its own channel on Sling TV, just in time for the start of the college and professional football seasons. The channel will go live with 100 hours of programming, including a repository of existing Barstool content and new live, pre-game shows. Read more below. Other things to know about | |
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| | Barstool Sports’ pregame NFL show reliably draws hundreds of thousands of views across platforms including Facebook and YouTube. | |
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howdy! | | Mars plans to cut business travel by half and let its staff spend half of their time in the office. We spoke to global vp Nici Bush about the company’s flexible working plan. | |
| | Performance and brand marketers often have very different goals, but the emergence of CTV as a prime performance tool is radically changing their interactions. | |
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howdy! | | Olaplex is not only using paid ads but also working with hair care professionals and influencers for deeper engagement with hair care beauty consumers. | |
| | Advertisers are leaning into the power of influencers and creators to drive engagement — the kind that leads to mobile purchases. | |
howdy! | | Part of the “Great Resignation” wave this year, a reporter talks leaving a legacy publication for a job at a tech company, due to frustrations with the old guard. | |
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| | In the age of consumer privacy, brands are changing the way they advertise, by finding strong partners, diversifying their tactics, building on first-party data and not underestimating the power of creativity. | |
howdy! | | As hybrid work continues to be the new normal, digital agency Tinuiti launches a plan to maintain company culture and business from afar. | |
howdy! | | In this week’s Media Briefing, publishing reporter Sara Guaglione reports on how parenting publishers are adjusting their editorial approaches to help parents deal with the delta variant. | |
| | As head of equity strategy at LinkedIn, Dunbar is charged with improving equity inside and outside the Microsoft-owned business-centric social network. |
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