APRIL 29, 2022

Ford Endures Rough Q1 But Optimistic About BEVs

The cost of raw materials is twice what Ford anticipated last autumn and is expected to increase by $4 billion in 2022, chief financial officer John Lawler says, adding: “We are ramping up efforts to control costs.”

Autoline Daily 2022: Top Industry News for April 29

GM Ties Executive Pay to EVs; Truck Drivers Mad At Speed Limiters; Russian Gas Threatens German Autos

Exploring The Emerging Automotive Edge
Hear from Dell Technologies what edge compute means in an automotive context and how it’s likely to shape the industry, vehicles, and consumer experiences over the next 5 years. Learn which standards are shaping the technology and the realities of managing data along the vehicle to cloud continuum. Understand the need for partnerships and how the ecosystem will enable monitoring of a vehicle’s entire life cycle from cradle to grave as a digital twin.

Kia Hits Beach With Week’s Highest Auto Ad Impressions

The NBA postseason emerged as a much-needed tentpole event for the automotive industry to rally its advertising around during the week of April 18, with four of the top five most-seen ads targeting the playoff games.

Polestar 2 BEV Gets Design, Sustainability Updates

“In our program updates we want to take action on improvements that can make a positive sustainability impact quickly, rather than traditional midcycle facelifts,” says Fredrika Klarén, Polestar’s head of sustainability.

Volvo Cars Encouraged by Consumer Response to BEVs

“The strategic direction remains clear and very much in focus: the fastest transformer in the industry, a fully electric brand with direct consumer relations and lower carbon emissions is our way forward,” CEO Jim Rowan says.

Do Geopolitical Tensions Increase Cybersecurity Issues?

Most people today would not own a computer without cybersecurity protection but don’t realize the magnitude that a security breach would mean if their vehicle was hacked.

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