If you are a marketing chief, one of the best return-on-investment channels may actually include your colleagues. Increasingly, marketers are turning their employees into social media mavens, encouraging them to ...
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Technology Today
October 25, 2016
MasterCard, Pitney Bowes and Humana deploy staffers
By Christopher Heine
If you are a marketing chief, one of the best return-on-investment channels may actually include your colleagues. Increasingly, marketers are turning their employees into social media mavens, encouraging them to ...
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Trade pact under fire from both presidential candidates
By Dave Grimaldi
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Brandshare Content From Brand Networks
Social discovery and the end-to-end shopping experience
Sentiment is surprisingly positive
By Carrie Cummings
Campaign aims to reach millennial men
By Marty Swant
Will roll out in two stages, from awareness to tutorials
By Tim Nudd
Facebook Live is a big, important product for the world's biggest social network. But up to now, many users still don't really know what Live is, or how to use it. Or they might be intimidated by live ...
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Dot will air on NBCU's Sprout network
By Sami Main
"I've spent a decade in Silicon Valley," said Randi Zuckerberg. "Innovation is everywhere. It's supposed to be the center of forward thinking. [So] why can I count the number of women ...
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TubeMogul research says young Republicans cost the most
By Marty Swant
With the third presidential debate now behind us, the only thing left this election season is the final three-week blitz of political ads.
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Getting on the same page
Emirates scores huge win with Casey Neistat; Facebook ads dip
By Christopher Heine
It was an unusually interesting week in digital marketing stats, with some numbers proving to be surprising and others mind-boggling. The following nine data points particularly got our attention.
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And partners with Seventeen for #PerfectlyMe campaign
By Sami Main
Instagram has developed tools to help people considering self-harm, and as part of the new initiative, Seventeen magazine and Instagram are welcoming everyone with open arms with a new hashtag.
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Costing them traffic and likely money
By Christopher Heine
UPDATE: There were three waves of cyberattacks today, but as of 7 p.m., they appear to have been resolved. 
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