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COMING UP:
Standardize & Integrate Global Campaign Data

Live: October 6 at 2 PM BST

During times of uncertainty, marketers must adapt their strategies to effectively address shifting consumer behaviors. Establish a data harmonization plan, execute it across all regions, and secure data quality for all internal and external stakeholders.

Join Roman Rubinski of BSH Home Appliances and Jonathan Beeston of Salesforce Datorama for an EMEA Tech-Talk Webinar. They’ll discuss how BSH Home Appliances standardized global campaign data and made it GDPR compliant in order to drive ROI and efficiency.

NEW:
Take the Commerce Maturity Quiz

In today’s economic climate, marketers must implement new technologies and infrastructure to connect with customers on an emotional level. Take this new eMarketer Quiz, with sponsored content made possible by Magento, an Adobe Company to assess your leadership position.

As a reward, you will receive “Digital Commerce Maturity—Leaders Deliver Revenue Growth,” a complimentary report commissioned by Adobe from 451 Research.

NEW:
Take the Customer Identity IQ Quiz

With consent and privacy at the core of the changing ad tech landscape, brand marketers must learn what is allowed and how they can be successful. As the third-party cookie world comes to a close, scalable identification will emerge as a top driver of disruption.

Take the Customer Identity IQ Quiz to deepen your understanding of identity resolution. As a reward, you will receive Acxiom’s complimentary report “First-Party Identity Will Save the Internet.”

COMING UP:
Run an Efficient Analytics Team with Less

Live: October 7 at 2 PM ET

Join our Tech-Talk Webinar with sponsored content presented by Decibel. Sharon Flynn, senior manager of digital analytics at BMO Financial Group will share how BMO built a winning analytics team and maintained a favorable net promoter score during a pandemic, with limited resources.

Learn how to increase efficiency by reducing ad-hoc work, aligning with business leaders on scalable performance, and building innovation into your team process.