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Advanced Tech-Stack: The Power of motto™

What if advertisers had direct line of sight ROI metrics for their OTT/CTV campaigns they could actually see? MNI’s proprietary motto™ OTT/CTV reporting and attribution visualization platform shows the full scope of a OTT/CTV campaign, how conversions are driven, not just views—and reports on foot traffic, site visits, online checkouts and app installs. There’s nowhere else to get this kind of reporting and attribution on OTT/CTV campaigns today. These ultra-granular insights empower brands to fully optimize campaigns and maximize their return on ad spend.

COMING UP:
"The Luminaries - Forge Your Own Path"

Tuesday, November 10, 12pm ET

This fall, Insider presented the inaugural list of Luminaries, 25 incredible women pushing boundaries and accomplishing extraordinary feats in music, travel, fashion, food, art, beauty, and well-being.

Now, you can hear directly from three Luminaries during a virtual event on Tuesday, November 10 at 12 p.m. ET. Listen in on candid conversations about the mental toughness and determination that leads to success. Register now for “The Luminaries — Forge Your Own Path,” presented by Lincoln and hosted by Insider Life editor-in-chief Julie Zeveloff-West.

COMING UP:
Master Your Money: How to control your money so it doesn't control you

Tuesday, November 17, 12pm ET

Following discussions about planning and investing, the Master Your Money Live Digital Bootcamp series continues with “How to control your money so it doesn't control you,” on Tuesday, November 17 at noon ET.

The event will focus on strategies for thriving financially and is part of Business Insider’s Master Your Money Live Digital Bootcamp series, presented by Fidelity.

COMING UP:
Personalization vs. Privacy: A Tug of War

Tuesday, November 10, 2pm ET

Digital marketers must offer relevant one-on-one experiences that also comply with privacy legislation. Join eMarketer’s Tech-Talk Webinar, with sponsored content presented by Infutor Data Solutions.

Learn how to survive and thrive, while improving customer experience in an evolving landscape. Use modern privacy-compliant tactics to resolve first-party data, understand the role of identity in personalization, and more.