Other things to know about | | |
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| Top Stories |  | | Ivy Liu |
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| | | | | Execs at Black-owned media companies say keyword blocklists continue to discriminately harm their businesses. | | |
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howdy! | | | | | Digiday has delved into both sides of the argument, exploring the case for and against this strategic choice. | | |
| | | | | Automation solutions are transforming ad ops by making common pain points like make-goods obsolete and enabling companies to scale workflows. | | |
| Advertisement |  | | |
howdy! | | | | | As more players get into the retail media space, ad agencies grapple with growth. | | |
| | | | | Advertisers are increasingly using location context to serve locally relevant ads, connecting with consumers by responding to their inferred interests and physical location in real time. | | |
howdy! | | | | | With more competition and consumers tightening their wallets given financial worries amid inflation, finding a way to stand out with not only deal messaging but something eye-catching and entertaining is crucial for marketers this year, according to agency execs. | | |
| Advertisement |  | | |
| | | | | Marketers are building robust cross-channel strategies and meeting customers where they are to drive DTC outcomes. | | |
howdy! | | | | | Heading into the holidays, Digiday surveys found that Instagram is the winner among marketing channels this year, while the shine is wearing off of Google. | | |
howdy! | | | | | Chobani’s new CMO has tech-driven plans to fuel Chobani’s future marketing. | | |
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