Audio Anywhere | | “This is driving that habit, ritual and routine with the audience,” said Theo Balcomb, executive producer of “The Daily” and News. | |
Sponsored by Cheq | | Cheq, in partnership with Digiday, aimed to investigate the after-effect of implementing brand safety tools during campaigns. After surveying over 300 Digiday audience members, made up of brands, agencies and publishers, the investigation found that brand safety tools are crippling reach and content for both the demand and supply side. | |
DIGIDAY+ MEMBER EXCLUSIVE | | Publishers surveyed Digiday this May predominately see social platforms as a way to grow their brand awareness rather than generate referral traffic of revenues. Facebook, Instagram and Twitter are the three platforms respondents said best helped them achieve those goals. | |
Sponsored by Akamai | | On June 6, join us for a webinar where explore the obvious (and sometimes less-obvious) relationships between speed and revenue for digital publishers, as shown through data collected from billions of real user experiences across thousands of websites. | |
Marketing on Platforms | | As digital out-of-home opportunities have grown so has the potential for programmatic buying. Media agencies are hearing more interest from clients as DSPs and SSPs opportunities grow. | |
Sponsored by GeoEdge | | The programmatic ecosystem is filled with malvertising, inappropriate content and other hazards. In the following survey, we’ll ask what your organization is doing to address the problem of bad ads. Upon completion, you’ll receive a $5 Starbucks gift card. | |
Mobile | | After years of approaching pushes with caution, many publishers appear to have realized that they can go nuts with them, with many now taking those strategies past their audience’s phones. The metrics around push notifications still aren’t as clean as publishers would like, and publishers still have trouble mapping out the right balance between engagement, traffic and marketing. | |
Subscriptions | | “This is not an extension of the U.S., this is about how to empower our writers for a U.K. audience,” said Akhil Nambiar, chief of staff at The Athletic. |
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