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| Are you ready to take your digital marketing expertise to the next level? |
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PR Daily invites you to join our Digital Marketing Certificate Course — a comprehensive program designed to equip marketing professionals like you with the knowledge and skills needed to thrive in today's ever-evolving digital landscape. |
| Led by industry experts, this intensive course on June 13, 20, and 27 will cover a wide range of topics essential for success in digital marketing. From email campaigns and social media strategies to SEO tactics and content marketing best practices, you'll gain valuable insights and practical techniques that you can implement immediately to drive results for your organization. |
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| In just module two of the course, Digital Marketing Tools and AI Applications, you will learn: |
- Unlocking AI-Powered Marketing: The role of AI in digital marketing and its applications across content creation ideation and predictive analytics.
- Building Your Arsenal: How to decide which tools you need, from social media monitoring tools like Sysomos and Sprinklr to management dashboards such as Sprout Social and influencer trackers such as AspireIQ.
- Maximizing Content Marketing: Learn how to leverage common content marketing platforms such as Google Analytics, Hootsuite and Mailchimp to track and analyze campaign performance.
- How They Did It: Case studies showcasing successful campaigns, the tools marketers used to succeed and their impact on business outcomes.
- Prompt Optimization: Create the best, most targeted prompts to generate creative, efficient, and engaging content — and learn how to navigate ethics and data privacy concerns and implement best practices around the use of AI.
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| Join us on June 13, 20, and 27 to hone your digital marketing skills in just a few short weeks. Worried that you will miss a live session? Your registration for the event includes an on-demand recording of the full course. |
Contact us with questions or for assistance: Shallon Blackburn at shallonb@ragan.com or 800-878-5331. |
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