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4-year-old retail platform debuts real-time bidding By Christopher Heine This month, shoppers looking to stock up on Halloween candy can buy 160 mini chocolate bars for a mere $16 on ecommerce site Boxed. And starting this week, the confectionery marketers looking to target them with ads can virtually jostle for position like trick-or-treaters searching for the last Snickers in a plastic cauldron. That's because... Read more » |
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Target collaboration marks site’s biggest paid media partnership By Lauren Johnson |
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Promoted Content by The Trade Desk | |
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AI, transparency and measurement were the event's hot topics By Lauren Johnson, Marty Swant |
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Meanwhile, Instagram will roar By Lauren Johnson |
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And handing over 3,000 Russia-linked ads to Congress today By Marty Swant Facebook is planning to hire 1,000 more employees dedicated to reviewing and removing malicious or fake ads on the platform, a company spokesperson confirmed this morning. The news comes in light of Facebook's discovery that a Russia-linked organization bought more than 3,000 ads on the platform, which the social networks says it plans to hand... Read more » |
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