DAILY SCOOP

ESI Energy downplays guilty plea over 150+ dead eagles, travel brands weigh waning support for mask mandates, and Lego’s metaverse play

Also: Miller Lite takes on #NationalBeerDay with goofy new product launch.

CORPORATE SOCIAL RESPONSIBILITY

ESG is more than a buzzword for Hawaii business leaders

Consider these four lessons from the Aloha state for communicating important values to audiences.

DIVERSITY AND INCLUSION

How to practice inclusive employer branding

Making your employer branding inclusive means being real with current and prospective employees while not being afraid to sell a vision.

EMAIL

7 tips to improve internal email communications with iOS 15 updates

Apple made a big privacy change to their iOS 15 email app with Mail Privacy Protection (MPP) which will directly impact the quality of your email metrics and marketing campaign data for years to come.

SPEECHWRITING

3 speechwriting tips to find the perfect sound bite

Four industry pros share their best practices for writing inclusive, interesting messages that have staying power.

DAILY SCOOP

Pinterest bans climate misinformation, Google’s DeepMind addresses its sexual misconduct process and Americans question safety of self-driving cars

Also: A Substack comms pro takes heat for her swipe at Twitter employees in her message about open roles at the organization.

THE PR DAILY LIST

8 books every PR pro should read

Here are the top reads from industry veterans on developing your PR skills and business acumen.

COMMS WEEK

How communications is proving its value to the C-suite

Ragan CEO Diane Schwartz makes the case for communications as a revenue generator for the business.

CRISIS COMMUNICATIONS

With increased Russian threat, here’s how to update your cyber crisis playbook

President Biden’s warning to business leaders should trigger a review of crisis comms readiness.

STORYTELLING

A rebrand should go beyond looks to influence behavior, says U.S. Chamber of Commerce CCO

Learn how Michelle Russo used storytelling to spearhead the institution’s first major rebrand in half a century.

EMPLOYEE ENGAGEMENT

Best practices for intranets and employee engagement

A free webinar from Interact and Ragan will share successful strategies from well-known companies.

DAILY SCOOP

Honda and GM tout electric vehicle partnership, Coca-Cola’s new flavor teased in the metaverse and journos prefer morning pitches

Also: Jägermeister partners with Stonewall Inn nonprofit to create LGBTQ+ safe spaces in the U.S.

WRITING & EDITING

What communicators need to know about identity language

Dictionary.com’s senior director of editorial explains how language is changing — and why it matters so much for corporate leaders and communicators to stay up to date.

THE WORKPLACE

What kind of employees do you have? Consider these 5 types.

New research from Morning Consult identifies five common employee archetypes and recommends ways for communicators to use these profiles to guide engagement.