Google and Priceline.com surveyed 15,723 Americans last year and learned that just 8 percent take "Summer Fridays," or the privilege of getting a free day off—thanks, boss—or at least leaving ...
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Advertising & Branding
July 01, 2016
Delta, Leinenkugel and Spotify roll out efforts
By Christopher Heine
Google and Priceline.com surveyed 15,723 Americans last year and learned that just 8 percent take "Summer Fridays," or the privilege of getting a free day off—thanks, boss—or at least leaving ...
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P&G updates a song that's 'ownable and relatable'
By David Gianatasio
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Go on, enjoy that endive proudly
By Katie Richards
A pair of Young Lions on awards, sexism and doing great work
By Katie Richards
First holding company to access Chinese treasure trove
By Christopher Heine
Adweek reported earlier this week that Tencent was about ready to open up the data spigot with ad agencies. Today, the Chinese mobile-marketing powerhouse made a big move on that front, inking a global deal ...
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A 60-second ode to film
By Katie Richards
Why do you love movies? Maybe it's the thrill of an action-packed fight sequence. Or maybe you love a good underdog story. Whatever it is that you love about movies, IMAX aims to capture it in its thrilling new ...
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Don't even try to guess where this plot is going
By David Kiefaber
A man who can't keep the lights on for his family leaves home on a five-year quest, and returns as a human firefly who lights up his entire village. 
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And the original Champion shoe never looked younger
By Robert Klara
             Keds' new Made in America line takes its inspiration from the brand's classic designs of yesteryear. Keds
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Digital is changing the path to ROI
By Matt Minoff
As media dollars increasingly shift to digital—rising another 22 percent to $27 billion this year for display ads alone—brands of all sizes are striving to extract greater value from their campaigns and ...
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Unconditional love from Jung von Matt
By Tim Nudd
Beer bump watch!
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