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 | Adfreak | October 20, 2017 | | Today's highs and lows of creativity |
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| New :60s target Patriots-Falcons rematch and Walking Dead premiere By Tim Nudd Bud Light is expressly trying to generate cultural buzz with its new "Famous Among Friends" campaign, and it sees this Sunday as its next big opportunity to do so. The AB InBev brand, and agency Wieden + Kennedy New York, have created two 60-second commercials tailored to two high-profile events that day--the Patriots-Falcons NFL game... Read more » |
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| Classic intimacy brought to 'contemporary life' By T.L. Stanley |
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| Adweek Webinar by Luth Research | | Tuesday, October 24, 1 PM ET | 10 AM PT |
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| GS&P's 'Device Free Dinner' spots are tied to some scary stats By Tim Nudd |
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| To begin with, they didn't know they would be Mars ads By Tim Nudd |
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| Turning something 'inherently negative' into something fun By David Gianatasio Ad retargeting is more trick than treat, right? Regardless, Svedka Vodka looks to leverage the unloved online marketing practice for a Halloween "Banner Ad Curse" campaign, created by Toronto agency Bensimon Byrne. This marks the third straight scary seasonal sojourn for the client-agency team, following their "Printable Costumes" in 2015 and last year's "First World... Read more » |
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