DAILY SCOOP
Southwest promises better reliability following holiday mess, Uber can classify drivers as contractors, and more
Plus, McCormick’s new look spice bottles.
SOCIAL MEDIA
7 new social media features you need to know this week
New updates from TikTok, Discord, Reddit, Meta and YouTube.
EXTERNAL COMMUNICATIONS
Build upon your company’s purpose, transparently and ethically
23andMe’s Andy Kill shares his advice to communicators working in a regulated industry.
Vinyl records are back on top, Birchbox fades into the trees and more
Plus: Meta looks at creating yet another social platform.
5 tips for small-but-mighty social media teams
The pressure’s on to deliver bigger results on tighter budgets. Here are five smart ways to win more buzz for your small-but-mighty social media team.
BRANDING
Why this is the time to invest in executive communications over brand
People follow people, not brands.
THE FRIDAY REPORTER
The Friday Reporter podcast with Bloomberg's Joe Mathieu
Bloomberg's Washington Correspondent Joe Mathieu found his love for broadcast in his teenage years -- and it shows in the work he does everyday.
Ford puts out commercial for ‘Men’s Only’ Explorer, getting to know Gen Alpha and more
Plus: The U.S. economy added more jobs in February.
CRISIS COMMUNICATIONS
The questions you must ask in crisis response
You must know your audience.
Oscars try for a comeback, TikTok puts tiny Alabama town on the map and more
Plus: What NLRB ruling on non-disparagement clauses means for PR.
SPEAKER PREVIEW
Advice on authenticity from a former U.S. Senator’s speechwriter
PNC Bank’s Patrice Smith shares secrets to crafting an executive speech that ChatGPT can’t imitate.
DIVERSITY AND INCLUSION
Black History Month is over. What’s next for DE&I?
Black History Month ended on February 28. But the conversation and the steps to continue DE&I initiatives shouldn't.
How to make the most of short-form video content
From TikTok and Reels and beyond.
Finding your roster of comms experts
It’s about more than just the message — you also need the right people to share it.
