Burger King aims to reduce cow emissions; Self-care for PR pros during WFH; Common gaffes people make with reporters; Supporting BLM; and more

DAILY SCOOP

Burger King takes aim at methane emissions, Verizon and Google offer skills training, and ViacomCBS cuts ties with Nick Cannon over anti-Semitic remarks

Also: Why communicators should always give their best, nearly half the world’s population will be on social media networks by 2023, Pfizer aces the Disability Equity Index, and more.

THE WORKPLACE

5 tips for taking care of yourself as a PR pro during COVID-19

The disruption of the COVID-19 pandemic has made a stressful profession even more tough. Here’s how to protect your sanity.

2 of the biggest blunders people make when talking with reporters

If you want to speak with the media, then you need media training.

DIVERSITY AND INCLUSION

How organizations can support and have conversations about Black Lives Matter

Executive coach and diversity champion LaTonya Wilkins shares advice on creating change, supporting Black employees and what it means to be a true ally.

MEASUREMENT

Why you should invest in media monitoring

Modern PR requires the help of a data collection tool to prove your value and tailor campaigns to have the biggest possible impact in an overcrowded media landscape.

PR DAILY AWARDS

Deadline next Friday: PR Daily’s Content Marketing Awards

Showcase your outstanding content marketing campaigns and projects. Don’t miss the July 24 entry deadline.

DAILY SCOOP

Boyd Gaming lays off 2,500 employees, Apple asks retail employees to WFH, and earned media drives 88% of consumers to websites

Also: TSA and other organizations jump on #NationalTapeMeasureDay, Johnnie Walker will come in paper bottles, Hostess solicits brownie names, and more.

STORYTELLING

The importance of solid messaging and storytelling

During the COVID-19 pandemic, being able to deliver on communications goals has been a matter of life and death.

RESEARCH SNAPSHOT

61% of workers report witnessing discrimination in the workplace

However, when it comes to their own organizations, workers are much less-likely to acknowledge a problem with racism.

THE WORKPLACE

How extroverts can become allies for introvert-friendly workplaces

Here’s how to lift a voice for those in your organization who prefer to listen than speak.

CRISIS COMMUNICATIONS

Report: Employees say racism is a problem—but not at their own organization

A new survey reveals that while many admit that racism is a structural problem in the working world, they are less likely to recognize it within their own workplace.

PR INDUSTRY

Why project-based work could be the answer in tight economic times

With belt-tightening and plenty of uncertainty, working with an agency partner on bite-sized projects can help keep you moving toward your communications objectives.

RAGAN AWARDS

Announcing Ragan’s Video, Visual & Virtual Awards

Earn recognition for your captivating visuals and unique virtual events. The entry deadline is Friday, Aug. 21.

MEDIA RELATIONS

How to get crucial data from your media list

Here’s how one PR veteran argues you should think about cultivating connections with the media in the digital age.