| Buyers Want to Bond With You—Online |
| Despite largely beginning their real estate search on the internet, where one would assume home shoppers prefer an impassive browsing experience, prospects want an authentic voice to guide the way. |
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| Mortgage Rates Jump to 4-Year High |
| The recent surge placed the 30-year fixed-rate mortgage at an average it hasn’t reached since January 2014. |
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| Affordable Price Tags in Top ‘Green’ Markets |
| Eco-friendly homes are growing in demand, but buyers don’t always have to expect to pay a premium. |
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| Retail Vacancies on Track to Reach Record High |
| Recent closures of several big-box stores are leaving ample space empty nationwide. |
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| Young Buyers: Student Debt Kills Ownership |
| More than 80 percent of people between the ages of 22 to 35 who are carrying student loan debt say their repayment bills make it too difficult to purchase a home. |
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| Many Metros Are Surging Above Price Peaks |
| In many markets, home prices have never been this high. |
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| Turn Green Jargon Into Marketing Magic |
| Techniques to make buildings eco-friendly can save homeowners money and make the environment cleaner. But you must learn how to translate confusing industry terms into listing descriptions that sell. |
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| 4 Reasons New-Home Buyers Need You |
| Builders are ramping up construction, which gives your clients more options. But buying a new home is often more complicated than a traditional real estate purchase. Here’s how your services smooth this type of transaction. |
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