WardsAuto Dealer Edition
WardsAutoDealer Edition
 

JUNE 12, 2018

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Buying a New Car Is Fun – or Should Be

"I could not believe how excited I was to buy a brand-new car, but what I had to go through just about killed my enthusiasm."

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How Messaging Can Help You WIN with Digital Retailing
Want to let auto shoppers to do some of the “paperwork” online - trade-in valuations, applying for credit, etc.- so their time at the dealership is more rewarding? Learn how messaging fits into the process to keep buyers happy, moving forward...possibly even buying more!

Survey Says Auto Dealership Customers See Value in Service

“Vehicle service contracts can be extremely valuable to drivers, especially since there are so many reasons out of the driver’s control that cause them to go into effect,” says Protective Asset Protection’s Rick Kurtz.

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Dealership Online Vehicle Trade-In Calculators No Longer

Some auto dealers still look sideways when it comes to the do-it-yourself vehicle-valuation technology for consumers, but customers have come to expect it.

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Real-world advice for (practically) painless DMS transitions
Nearly all dealership processes and customer interactions are wrapped into systems like CRM, DMS, and various fixed operation tools that manage everything from scheduling to invoicing. With this level of integration, improvements in dealership operations may require changes in technology. Join John Grace, VP of Operations, Dealertrack DMS, as he shares insights and experiences from dealers who have successfully navigated the transition from one DMS to another. Sign up now for this June 19, 2018 webinar.

Experian Says Rising Loan Amounts, Rates Hurt Vehicle

New-vehicle loan hit $31,455 in the first quarter of 2018, an increase of $921 from the previous year.

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Aston Martin Ready to Offer SUV

Yes, it will be available in America but this story illustrates how the booming Chinese automotive market affects product development.

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Webinar: Make DMS Transition (Almost) Painless

In a WardsAuto webinar next week, industry veteran John Grace of Dealertrack covers the top five things to do to make a DMS (practically) painless. The event is Tuesday, June 19 at 2 p.m. ET/11 a.m. PT. To register click here.

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