California, in cannabis, is king. California has long led the United States’ cannabis market, creating a legacy culture while also proving to be a template for other eastward states with similar cannabis ambitions. But as the leader of the U.S. cannabis industry, from overall sales to the nation’s first medical market, California has had to overcome hurdles and work through growing pains while setting a blueprint for what the U.S. adult-use cannabis market may eventually be. As the state grapples with high taxes and a lack of retail, the June issue of CBT does a deep dive on all things California cannabis—the challenges that exist, the solutions that may help, and the personal stories of cultivators, retailers, and legislators who are all pushing for the legal industry’s success. For retailers seeking consumer data, this month’s Sales Trends offer insight on which products are proving most popular in California. Be sure to check out the rest of CBT’s California coverage—and more—online. -Zach Mentz, Senior Editor |