Investors Believe In Home Depot, Plus Geoffrey The Giraffe To Be Auctioned Off And Sears Pushes Toward Kenmore Sale. | | | | | | | | | | | | | Samsung: Cash Back And Rewards Deliver Omnichannel Value To Consumers | | Samsung Rewards and Samsung Pay are reinventing the mobile/digital shopping experience by changing the way rewards are earned, saved and spent. Nana Murugesan, VP and GM at Samsung Electronics and Sang Ahn, VP and GM at Samsung Pay NA, told Karen Webster that the tech giant is using its scale to create a cycle of usage by rewarding consumers who participate in new payment and shopping experiences. From visual shopping to using Samsung Pay at merchants to meeting health and fitness goals, the goal is to make Samsung Pay the most rewarding way to shop. | | |
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| | | | | | | Playing Chess With Amazon: Target’s Competitive Strategy | | Keeping up with Amazon is like a game of chess for any retailer, and Target has been making moves left and right as part of its long-term strategy to stay competitive. Fast and convenient fulfillment is at the core of that strategy, and the more options, the better. Here’s how the big-box retailer’s latest move fits into the big picture. Read More... | |
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| | | | | From Chatroom Buddy To Mall Concierge: The Evolution Of Chatbots | | Chatbots are the hot new thing? Hardly. Though today they're guiding consumers in all kinds of applications, but they've been evolving to their current state since the 1960s. In fact, after almost 60 years, they're just finally beginning togain speed. Read More... | |
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| | | | | | Building A Bridge To The Next Generation Of Commerce | | Millennials are often lumped into a single demographic bucket, despite the fact that younger millennials and their older “bridge” counterparts are quite different in terms of spending, life phase and interests. The challenge for innovators is building a bridge to reach the bridge millennials, then creating the types of services they want and need. Read More... | |
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