DECEMBER 15, 2022

Sure, TikTok is fun. But can it drive sales?

Instacart highlights the recipes that actually did drive sales in 2022 — see what tops the list...

Kroger will now deliver floral, sushi

The supermarket giant will lean on food delivery platform provider DoorDash.

Drive-thru start-up JackBe seeks Wefunder investments

The pick-up-only grocer is prepping for a January launch in Oklahoma.

For the holiday? Consumers looking for ‘hybrid’ dinners

Inflation and convenience also both appeared to impact food shopping for Thanksgiving, research indicates.

Tell us what you think...

Oh TikTok. You wild and crazy thing, you. Is your brand or store on TikTok? Are you using it primarily to drive awareness? Leads? Sales? Let us know in the comments here, or email SN Executive Editor Chloe Riley at chloe.riley@informa.com.

WHAT DO YOU THINK?

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