WardsAuto Daily Edition
 
WardsAuto Daily

DECEMBER 9, 2022

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Canadian, U.S. Auto Industries Blended – Until They're Not

“Historically Canadians do not get the same variety of trim levels as the U.S. because there is often not the volume to support the different trim/model variants,” says David Adams, Global Automakers of Canada president and CEO.

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Autoline Daily 2022: Top Industry News for Dec. 9

$300,000 Cadillac Celestiq Sold Out; IRA Will Turn U.S. Into Battery Powerhouse; Last Ford GT Is a Monster

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Audience Eyes Wide Open for Jeep’s Most-Seen TV Auto Ad

Jeep’s “Eyes Wide Open” ad featuring Derek and Hannah Jeter put the greatest emphasis on placements during NFL games and Today, according to iSpot.tv.

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Spin-off to Let BorgWarner Focus on EV Technology

BorgWarner acquired the electronics and power electronics business of what was the old Delphi Corp. in October 2020. The Delphi name disappeared but the acquisition gave BorgWarner a foothold in the electric-vehicle business.

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Volkswagen Gears Up for ‘Affordable’ BEV Production

From TU Automotive
Volkswagen is investing $482M in its drive to produce ‘affordable’ compact urban BEVs in Europe.

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Continued Inventory Growth in November Won’t Necessarily Translate to Significant Sales Gains in December, Q1-2023

For Wards Intelligence Subscribers
Inventory gains continue to outpace sales, especially with pickups and sport/utility vehicles. If December sales don’t at least match November’s 14.1-million-unit annualized rate, inventory could rise again.

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