The Amazon Echo software offers an array of prompts, inspirational thoughts and linguistic course corrections for casual scribes and professional communicators alike.
Sporadic tweets and banal Facebook posts just won’t cut it in today’s online world. Set clear objectives, and keep current and consistent with engaging posts and audience interaction.
If the Barcelona Principles need an update—and the industry can get more precise about which metrics matter—where should we start? Don’t throw your vanity metrics away just yet.
Is your blog full of sales pitches? Is it fine-tuned to the concerns and questions of your audience? How are you measuring your success? Consider these content essentials.
The founder of Capstone Hill Search discusses the need for patience, pluck and perseverance in vying for journalists’ attention in the midst of the 2012 Summer Games in London.
There’s a difference between promoting diversity theoretically and being truly welcoming. Here’s how communicators can help build stronger teams and take the lead on inclusion.
Merely knowing in what areas your workers excel is not enough. Consider these insights from Gallup on how to consistently edify, empower and educate your most precious resource.
Most viewers like to consume content between 7 a.m. and noon, according to Vidyard’s Video in Business Benchmark Report. The best day of the week for views is Wednesday.
This is it, folks: Friday, July 26, is your last chance to earn recognition for your powerful campaigns, partnerships and creative PR content. We’re not messing around this time.
