DECEMBER 13, 2021

Hey there. Welcome to the WardsAuto Dealer 5 for Monday, Dec. 13. We've put together items from WardsAuto.com and across the Internet. So let's go:

You drive. We’ll navigate
With direct access to dedicated underwriter and Account Executive teams, customized F&I solutions and training courses, Ally provides the resources you need to help your dealership succeed.

CarMax Study Ranks Levels of Automotive Loyalty

Brands that consumers stick with the most are all luxury: Lexus, Mercedes-Benz and Cadillac.

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In this profitable year, ProfitTime® dealers are doing EVEN BETTER.
While the average dealer is making $2,800 per used vehicle sold, ProfitTime dealers are doing EVEN BETTER. vAuto data from April to August 2021 shows that dealers highly aligned with ProfitTime’s recommendations are beating the average by 10%. Visit vAuto.com/Even-Better to see how ProfitTime can help you do EVEN BETTER.

‘We Have Demand and No Supply’: Chip Shortage Still Hampering Dealers

"An F-150 has 1,400 chips, 1,400 chips!" Rhode Island dealer Bob Tasca III tells WPRI.com. He says the chip shortage has "crushed the automotive space because the technology in these vehicles are so sophisticated."

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How the Chip Shortage is Impacting Car Buyer Behavior
The chip shortage has had major impacts on the automotive inventory, but just how disruptive to car buyer behavior? Consumer research compares shoppers’ attitudes when impacts were first realized to their buying behavior now that awareness is more widespread.

Expert Warns China Calling Shots on EV Battery Materials

Abigail Wulf, head of the Center for Critical Minerals Strategy at Securing America’s Future Energy, warns that with increasing demand for electric vehicles and batteries, the U.S. might not have sufficient raw material supplies.

Full article

Have Them Coming to You
You can’t afford to wait around for the right vehicles. Despite record-low inventory levels, you can still attract transaction-ready shoppers with Kelley Blue Book® Instant Cash Offer. Provide a trusted redeemable offer to customers who are ready to sell or trade in their vehicles, and acquire the inventory you need.

California Dealer Sues BMW, Mercedes Over Lease Buyout Restrictions

Due to the used car shortage, several automakers are no longer allowing third-party lease buyouts, and a California luxury car dealer has filed a lawsuit against Mercedes and BMW due to these new restrictions, Jalopnik reports.

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Mazda Opts for Toyota Hybrid Tech in Latest Model

Its Mazda2 Hybrid goes on sale in key European markets next spring, combining a 1.5L 90-hp 3-cyl. gasoline engine with a 59-kW electric motor.

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That’s our WardsAuto Dealer 5 for today. We’ll be back soon with more high fives.

And to reach the editor for whatever reason (i.e. comments, complaints, questions, directions), contact Tom Murphy at tmurphy@wardsauto.com.

OK, finally... Forward this alert to dealership colleagues. The more in-the-know people at your place, the better it is. Over and out.

Now for the legal stuff...

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