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| Tim Peterson Facebook is looking at ways to provide advertisers with more data for cross-platform measurement without further aggravating privacy concerns. |
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| Sahil Patel “There's a fallacy of ‘direct-to-consumer’ when you are relying on Apple, Google, Amazon and Roku for distribution, and you don’t own the relationship with the customer.” |
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| Sponsored Content Tune With companies such as Apple, Google and Safari releasing tracking prevention measures, as well as the introduction of GDPR, it's clear that user privacy and security is more top-of-mind than ever before. Sponsored by Tune. |
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| Hilary Milnes For grocery retailers competing in the Amazon age, attention is shifting back to the in-store experience. |
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| Shareen Pathak News that the company is now sending free samples to customers is seen as yet another growth feature in its fast-growing ad business. |
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| Sponsored Content Samsung Ads The NBC show “Manifest” hit the ground running with Live+Same day viewership of 10.41 million people, but more than 1 in 3 viewers of the pilot episode didn't watch it live. As the series progresses, we can only imagine how many more potential viewers may turn to Hulu, On Demand or another service to catch up before the season is over. Sponsored by Samsung Ads. |
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| Sponsored Content 33Across As programmatic buyers rapidly move away from a singular focus on chasing cookies toward a broader playbook of monitoring fraud, viewability and engagement, this shift is leading marketers to question whether true audience attention is being accurately measured. Sponsored by 33Across. |
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Early Deadline:
January 11, 2019 |
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Early Deadline:
January 11, 2019 |
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Shortlist Announcement:
January 15, 2019 |
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ALL EVENTS |
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