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| Tim Peterson Advertisers are more interested in working with Reddit in hopes of creating more competition for Facebook and Google, and Reddit recognizes this. |
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| Ilyse Liffreing PR agencies said their work changes dynamically depending on the client. |
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| Sponsored Content IBM From personalizing shopping experiences to providing consumers with a seamless omnichannel platform, businesses are finding innovative ways using AI cognitive technology to work smarter than their competition. Sponsored by IBM. |
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| Hilary Milnes China is emerging as the next playing field for direct-to-consumer startups. |
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| Max Willens Even after more than doubling year over year, YouTube Premium accounts for less than ten percent of the revenue many large publishers get from the streaming platform. |
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| Sponsored Content Samsung Ads The NBC show “Manifest” hit the ground running with Live+Same day viewership of 10.41 million people, but more than 1 in 3 viewers of the pilot episode didn't watch it live. As the series progresses, we can only imagine how many more potential viewers may turn to Hulu, On Demand or another service to catch up before the season is over. Sponsored by Samsung Ads. |
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| Sponsored Content 33Across As programmatic buyers rapidly move away from a singular focus on chasing cookies toward a broader playbook of monitoring fraud, viewability and engagement, this shift is leading marketers to question whether true audience attention is being accurately measured. Sponsored by 33Across. |
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Early Deadline:
January 11, 2019 |
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Early Deadline:
January 11, 2019 |
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Shortlist Announcement:
January 15, 2019 |
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ALL EVENTS |
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