What Google Chrome FLoC Says about Targeted Ads

A proposed alternative to third-party cookies may provide insights into the future of targeted ads. Modern digital ad targeting relies on individual and personal information. But cookie-based targeting creates privacy problems.

Personal-care Founder: No More Petrochemicals

Many of the entrepreneurs I've interviewed for this podcast developed organic consumer-care goods. But none did it before Eric Malka. He and his wife, Myriam, devised shaving oils from their kitchen in 1996 and then launched The Art of Shaving.

🔥 Today's Great Ecommerce Idea

Manufacturers, Retailers Are Converging

'The convergence of manufacturers and retailers is accelerating. Thanks to Covid-19, shopping habits have changed, technology investments by brands have increased, and competition among all sellers has grown. Going forward, expect more direct-to-consumer sales and less from pure retail." - Armando Roggio, Senior Contributing Editor; CommerceCo Host; Consultant

🗓 CommerceCo Upcoming Live Events

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April 29: The Shop-by-text Revolution

Is SMS the future of ecommerce?

May 6: How Jordan West Made SMS His Top Owned Channel

Using text messaging for ecommerce, with CEO of Little & Lively apparel.

🎙 'Ecommerce Conversations' Podcast

Home Gym Provider Overcomes Supply Disruptions, Thrives

Online Onion Seller Rises from Domain Auction

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How to Sell In Instagram Stories

Retarget Online Shoppers with Direct Mail

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