Facebook gets about two more months to divide, conquer and keep things (mostly) the way they are down under. The Australian government announced it had made changes to a bill expected to pass Parliament this week. The changes, which will force Facebook to pay publishers directly for their content though under potentially more favorable terms, were enough for Facebook to announce that it would begin making news content available on its its platform. Read more below. Other things to know about | | |
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| Publishing on Facebook | | | | Facebook will still have to pay publishers directly for content. But the payments will reinforce power structures rather than upset them. | | |
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howdy! | Future of Work | | | | Gen Z workers think robots are more helpful than humans for mental health support — a factor that hints at deeper work-culture issues. | | |
| Sponsored by Adobe | | | | Responsible data management is more than a mandate in 2021, it’s a critical step to protect against fines and fees. Join this live webinar with Adobe and Scotiabank Digital on Feb. 25 at 4 p.m. ET to learn more about best practices and protective measures. | | |
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howdy! | Business of TV | | | | Buyers say there are still many unknown details about the audience of Paramount+, especially going up against multiple other streamers. | | |
| Sponsored by Bannerflow | | | | New research shows that in-housing flourished in 2020, as the pandemic accelerated the need for marketing teams to achieve greater efficiency, collaboration and control over brand messaging. | | |
howdy! | DTC Era | | | | DTC brands are shifting ad and marketing dollars that were set aside for in-field marketing efforts to e-commerce. | | |
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| Sponsored by Healthline Media | | | | For brands, media buyers and marketers, understanding the vitamins and supplements audience can prove a challenge — but getting the formula right unlocks powerful advertising opportunities. Join this virtual panel on March 2 at 2 p.m. ET and tap into Healthline Media’s top predictions about how vitamins and supplements will be adopted, ingested and valued in 2021. | | |
howdy! | Awards | | | | The Future Leader Awards — presented by Digiday, Glossy and Modern Retail — are back to spotlight our industries’ most outstanding up-and-comers. | | |
howdy! | DIGIDAY+ MEMBER EXCLUSIVE | | | | Getting diverse talent into the industry is just the beginning of the issue, according to industry analysts. | | |
| Beyond Ads | | | | BDG's CRO Jason Wagenheim discusses trading RFPs for relationships and expanding ad categories through M&A this year. |
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