Today, Facebook launched Discover Growth, its first global business-to-business ad campaign to focus on growth marketing via the social network. Discover Growth will kick off with a 30-day ad campaign in the U.S., targeting both direct-response marketers and traditional brands, and it will run on and off the Facebook platform. The on-platform portion will consist...
Discover Growth aims to reach brands on and off the platform
By David Cohen
Today, Facebook launched Discover Growth, its first global business-to-business ad campaign to focus on growth marketing via the social network. Discover Growth will kick off with a 30-day ad campaign in the U.S., targeting both direct-response marketers and traditional brands, and it will run on and off the Facebook platform. The on-platform portion will consist... Read more »
