Christian Work at Home Ministries

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Christian Work at Home Ministries

5 Uses for Promotional Products in Your Brand Crazy Christmas Shopping CWAHM Video Devotions: Does Your Business Shout? Defiantly Hopeful

5 Uses for Promotional Products in Your Brand

Posted: 22 Dec 2015 04:00 AM PST

Promotional products. Sometimes this marketing tool is overlooked by business owners.

What are some ways that you can use it to effectively spread the message about what you do?

Here are five ways to get you started:

1) Promote yourself at a vendor fair.

So you have reserved a table for a local vendor fair. Good for you! Consider creating a branded product to give away. There are so many easy options, like pens, mugs, water bottles, keychains… People love to get useful products. And when they need a service like you offer, yours will be top of mind!

I remember years ago when I hired a mobile dog groomer. She gave me a key chain with her information on it. I could always find that keychain much easier than a business card. So when it came time to call the dog groomer, I knew right where to find that keychain and make an appointment!

2) Use in swag bags

Many conferences and networking groups provide swag bags for a small fee. These are plastic or gift bags full of advertisements for the participating business owners. Some include flyers, business cards, and samples. This is a great opportunity to promote your brand with promotional products. Most of the flyers and business cards are thrown away, but a useful product is usually treasured!

3) Create branded clothing

Branded logo wear is a convenient way to get the word out about what you do. Golf shirts with your brand on it serve as a kind of uniform that makes your customer feel more at ease. It gives your employees, if you have them, an identity with your company.

For instance, I plan on creating polo shirts for my husband for his on­site visitations for his architectural business. Sometimes our son helps him with measuring so I also plan on getting him one, too. Or at least a t­shirt. I don’t think he’d be caught dead in a golf shirt, but that’s another story!

4) Sell your brand online

Did you know you can make money from your brand? The more brand equity you have, the more valuable your products will be. CafePress or Zazzle is a great way to test this out. On these sites, you can create all sorts of products with your brand on it and sell them directly to your customers.

5) Use as customer gifts

Who is your best customer? Your current customer! That’s why giving your customers gifts is crucial to customer retention. Branded products that your customers find helpful will go a long ways to keeping your business top of mind! And that means repeat business! That’s not something to overlook.

Now, would you like to know what was the best promotional product I ever had made?

Chocolates! Everyone wanted them! Two problems, though: They had to be refrigerated during the summer and my son found my stash and liked them even better than my customers!

With promotional products, you can easily get the word out about your work at home business. And that will bring you branding success!


ABOUT THE AUTHOR:  Dana Susan Beasley, the creator of an online training program called Brand Identity Quest, helps Christian families create sizzling brands so they can build dazzling futures. A graphic artist, writer, and homeschooling mom to a special needs son, she is the owner of AngelArts, an arts agency and publishing house. It’s purpose is to inspire audiences to reach for new heights in their lives and beyond through excellently-designed publications and products using original art and literature. To take her free mini-course, 5 Steps to a Wildly Successful Home Business, click here to start now.


Crazy Christmas Shopping

Posted: 21 Dec 2015 09:33 AM PST

As a stay-at-home-mom I have the advantage of being able to leisurely shop at least twice a week. My older two are in school for seven hours and my four-year-old is in school for five hours twice a week. This has been most helpful this year in shopping for Christmas and making presents for Christmas. Now, I know it is too late for you this year as Black Friday has come and gone (and nary a trauma!), but store this away in your brain’s filing system for next year. You can start Christmas shopping before Black Friday! Shock! Yes, it’s true, Christmas shopping does not
have to be crazy expensive, stressful, or unenjoyable. If you are like me, shopping in crowds and fighting for parking spaces is stressful.

The only stores I purposely go to after Thanksgiving is the grocery store. Aldi’s and Kroger’s are quite capable of meeting all of my December needs without being crowded or insane. But how do I do this? How do I not shop for Christmas presents in December? Easy, I shop year round. I bet you are thinking, “I can’t do that, I am not that organized. I would lose the gifts, or forget who I bought them for and that just wouldn’t work for me.” Well, I am not an organized person. I buy things to help me get organized and I lose those. But, my fear of shopping in December out weighs my fear of organizing.

In April I usually have a list somewhere on my computer of who I need to shop for, how much I plan to spend on each person, and what I want to get them. For my children I do not start shopping until September because kids change likes so often. My daughter wanted Barbies until she learned about Shopkin’s in August and then Barbies were out, they are just chilling under her bed now with no clothes on. My husband usually wants just one large present and because he is a December baby, I usually get his list about two weeks before his birthday and I use that list for both Christmas and his Birthday.

For those who I do not know what to get, I get them gift cards. Let’s face it, gift cards are our friends and everyone loves a mini shopping spree. Otherwise, for those I know what to get I
wait for a sale, I already know what I want to get them roughly and I have all year to find it on sale or at a reasonable price. I save money. I do not have a Christmas closet, I don’t wrap the presents before December, but they are some where in the bottom of my closet shoved under my boots and too-small blue jeans with a piece of paper saying who the gift is for. This system works for me. December is not scary for me anymore.

I love Christmas. I love getting presents and giving presents. I do not love shopping in crowds or spending an hour trying to find a parking spot closer to the store entrance and having to stand in line with 50 cranky people to check out. So I do not do that, I shop when it’s convenient for me and not when the media tells me I have to shop. Christmas is enjoyable again. My handy list tells me what yarns I need to get from Hobby Lobby early enough to not be stressing about making crafts for some family or friend. Christmas is relaxing. I want to eat cookies, play board games, and wrap presents while I watch re-runs of Grey’s Anatomy while the kids are sleeping. You can have this kind of December too. I want Christmas to be focused on the birth of Jesus and I cannot do that when I am stressed and my credit cards are maxed.

Think about what this holiday is supposed to focus on, the greatest gift ever. A Savior was given by our creator and His birth should be a celebration, not a season of stress and debt.

Isaiah 9:6 says, “For onto us a child is born, to us a son is given, and the government will be on his shoulders. And he will be called Wonderful Counselor, Mighty God, Everlasting Father, Prince of Peace.” Remember, the greatest gift of Christmas cannot be bought at the store.

CWAHM Video Devotions: Does Your Business Shout?

Posted: 21 Dec 2015 06:00 AM PST

“Shout out loud the good news. Shout it out and don’t be afraid.”
Isaiah 40:9b (NCV)

Thinking Through It All

Today we talked about making our lives and businesses shout out the good news. I’d love to discuss the following in the comments section below:

* Does your business shout out God’s good news?

* What steps can you take to make sure it does?

* How can we be praying for you?
(You can post prayer requests below or send your request in here)

Defiantly Hopeful

Posted: 21 Dec 2015 04:00 AM PST

I have known Lisa Copen for many years, working with her on projects such as the “Invisible Illness Week” Conferences and events that she puts together each year. Lisa brings hope to so many who are, like she and I, fighting illnesses that can’t necessarily be seen from the outside.  Lisa’s conferences and events have helped draw awareness to the fact that just because you can’t SEE a person’s illness, it doesn’t mean they aren’t fighting a battle for their health.

I recently placed an order through Lisa’s new Etsy Shop, Gutsy Goodness, and I’m so thrilled with it that I want to share it with you. AND, she’s given me a coupon code to offer the CWAHM audience, good through Jan 31st.  We know the holidays can be a very hard time for so many, so maybe January 1st you can purchase yourself a bit of hope to wear around your neck, in the form of one of Lisa’s necklaces.

Lisa was diagnosed with rheumatoid arthritis at the age of 24. Since then, her illness has been active and progressive, leaving her joints disintegrating and fusing together. She’s always been a creative person, designing jewelry since a young age, and her illness gave her insight to those who were suffering. She now produces pendant necklaces and other accessories with motivational typographical designs.

I chose this one:

I love the hope behind those words; the thought that our choices really can lead us to hope and joy in the midst of pain.

I hope that you’ll check out Lisa’s store as well as her ministry, Rest Ministries.

And here’s the coupon code to order your own bit of hope: 

Receive 15% off your order at http://Etsy.com/shop/GutsyGoodnessBLOGGIFT15 

This expires 1/31/2016, minimum purchase is $18 (price of 1 necklace)


And if you’d like to “meet” Lisa, check out this video:



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