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| NVIDIA Tech Powers Mercedes-Benz AI Cockpit At the CES show earlier this month, Mercedes-Benz unveiled its NVIDIA-powered MBUX infotainment product--a next-gen car cabin system that can learn and adapt to driver and passenger preferences, using artificial intelligence. According to NVIDIA, all the key MBUX systems are built using NVIDIA graphics and computing technologies. The Mercedes-Benz User Experience, or MBUX, has been designed to deliver beautiful new 3D touch-screen displays. It can be controlled with a new voice-activated assistant that can be summoned with the phrase "Hey, Mercedes." It's an intelligent learning system that adapts to the requirements of customers, remembering such details as the seat and steering wheel settings, lights and other comfort features. Debuting in February in the new Mercedes-Benz A-Class car, MBUX will power dramatic wide-screen displays that provide navigation, infotainment, touch-control buttons on the car's steering wheel and the intelligent assistant. Market Analyst 2017 Review:
Mobile Devices Dominated GPU Market Jon Peddie Research (JPR), a market research and consulting firm focused on graphics and multimedia offers its annual review of GPU developments for 2017. In spite of the slow decline of the PC market overall, PC-based GPU sales (which include workstations) have been increasing, according to the review. In the mobile market, integrated GPUs have risen at the same rate as mobile devices and the SoCs in them. The same is true for the console market where integrated graphics are in every console and they too have increased in sales over the year. Nearly 28% of the world's population bought a GPU device in 2017, and that's in addition to the systems already in use. And yet, probably less than half of them even know what the term GPU stands for, or what it does. To them the technology is invisible, and that means it's working-they don't have to know about it. The market for, and use of, GPUs stretches from supercomputers and medical devices to gaming machines, mobile devices, automobiles and wearables. Just about everyone in the industrialized world has at least a half dozen products with a GPU, and technophiles can easily count a dozen or more. The manufacturing of GPUs approaches science fiction with features that will move below 10 nm next year and have a glide-path to 3 nm, and some think even 1 nm. |
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HDMI TFT Modules Simplify Connectivity Newhaven Display has announced a new HDMI TFT module product line that greatly simplify the process of connecting to the display. Rather than juggling an FPC ribbon cable with a middle-man controller board, you can connect an HDMI cable from your desired board or computer right into the TFT module. This makes it easy to interface with your display from the development and prototyping stages, all the way into final application production.
 The ease-of-use of these new products follows through into touch panel integration as well. For both the resistive and capacitive (PCAP) touch panel options, USB-HID driver recognition is installed. Each of the touch panel modules are also each pre-calibrated in-house to the display they're mounted on. This means that a simple USB to micro-USB cable just needs to be connected from your board with touch interaction output (such as Raspberry Pi) to the module and your touch interactivity is ready to go immediately. The product line is made up of three 5" TFT modules and nine 7" TFT modules. The 5" versions all come with MVA technology (meaning exceptional 75" viewing at all angles) and your choice of capacitive, resistive or no touch panel. The 7" modules have the same selection of touch screen options, but also allow you to choose between standard, premium or sunlight readable TFT displays. Win a Free Subscription to Circuit Cellar Magazine!  This week's newsletter raffle is for a 1-year free subscription to Circuit Cellar! Drawing ends at midnight this coming Friday. Circuit Cellar is the premier media resource for professional engineers, academic technologists, and other electronics technology decision-makers worldwide involved in the design and development of embedded processor- and microcontroller-based systems across a broad range of applications And congratulations to last week's raffle winner, Luc D., who won a 2017 archive CD of Circuit Cellar. Thanks to all who participated! |
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AMD has announced the appointment of Mike Rayfield as senior vice president and general manager of AMD Radeon Technologies Group (RTG), and David Wang as senior vice president of engineering for RTG. Both will report to President and CEO Dr. Lisa Su. Rayfield will be responsible for all aspects of strategy and business management for AMD's graphics business including consumer graphics,  professional graphics and semi-custom products. Wang will be responsible for all aspects of graphics engineering, including the technical strategy, architecture, hardware and software for AMD graphics products and technologies.
Rayfield brings to AMD more than 30 years of technology industry experience focused on growth, building deep customer relationships, and driving results. Rayfield joins AMD from Micron Technology, where he was senior vice president and general manager of the Mobile Business Unit. Under Rayfield's leadership, Micron's mobile business achieved significant revenue growth and improved profitability. Prior to Micron, Rayfield served as general manager of the Mobile Business Unit at NVIDIA, where he led the team that created Tegra.With more than 25 years of graphics and silicon development experience, Wang brings deep technical expertise and an excellent track record in managing complex silicon development to AMD. Wang rejoins AMD from Synaptics, where he was senior vice president of Systems Silicon Engineering responsible for silicon systems development of Synaptics products.
Plessey Demos Micro LEDs for VR Heads-Up Displays Plessey Semiconductors has successfully demonstrated how its monolithic microLED technology can be used to deliver the next-generation of Head-Up Displays (HUDs), enabling new AR and VR applications. According to the company, microLEDs are emerging as the only technology that can provide high luminance in a small format. All leading manufacturers of wearable technologies are currently pursuing  manufactures that can deliver an ideal microLED solution. With this demonstrator, Plessey has confirmed it is ready to enable its partners to move into production of a monolithic display based on microLEDs using the company's proprietary GaN-on-Silicon approach.
The demonstrator, which has been produced in collaboration with Artemis Optical, combines Plessey's monolithic display, based on an array of microLEDs integrated alongside an active matrix backplane, with the patented film technology and a single lens arrangement from Artemis. The combination of technologies removes ambient light in the wavelength matching the microLED display output, resulting in a HUD that delivers very high display brightness with low power consumption, in a format that is considerably smaller than existing HUD designs, yet still offers significant cost savings. |
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