eMarketer Webinar

Hi John,

Many marketers view clickthrough rate as their prime metric for measuring advertising effectiveness, but post-click engagement is where the true value lies.

Transforming ad clicks into conversions takes a refined strategy. Register here for a live Tech-Talk Webinar, “High Click-Through Rates But Low Sales? You Could be Prioritizing the Wrong Factors,” presented by Tinuiti. Our expert guest will walk you through:

The connection between clickthrough rate and on-site conversions
Techniques to improve social media performance by pairing clickthrough and conversion rates
Innovative and unexpected ways to personalize your customer journey to convert more clicks into sales

Please reserve your seat today. Space is limited. This webinar will take place on Tuesday, June 20 at 2pm ET / 11am PT.

This Tech-Talk Webinar is sponsored content by Tinuiti.

Sincerely,
eMarketer Editors

P.S. Please forward this invite to colleagues who are interested in evaluating ad engagement. Thank you!

Interested in sponsoring a webinar? Email advertising@emarketer.com

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