YOUR DAILY DOSE OF MARKETING Discover The Daily Marketer, your go-to newsletter for up-to-the-minute content on the marketing world. Our News May 1 2023 Digiday What downturn? In real terms, ad spending is doing just fine Ad spending in 2023 is steadily growing, with Google, Meta, Microsoft, and Amazon experiencing... April 18 2023 Digiday TikTok’s Smart Performance Campaigns show platform’s automation push TikTok prioritizes performance marketing with Smart Performance Campaigns, shopping capabilities,... 21 March 2023 Brand The Change Create Real Magic: Inside Coca-Cola’s First AI-Powered Campaign Coca-Cola partners with OpenAI and Bain & Company to launch "Create Real Magic," an AI platform... 23 May 2023 Marketing Week Peloton unveils ‘critical’ brand relaunch, as the struggling company eyes growth Peloton plans a relaunch after revenue and profit decline. Lockdown-fueled growth proved unsustainable,... DON'T SKATE OFF WE'VE GOT MORE May 23 2023 The Verge Google’s new generative AI tool can help sellers jazz up their product images Google's Product Studio empowers Google Shopping merchants to enhance and personalize product... May 22 2023 Marketing Dive Meta makes it easier to apply deals in-feed for Facebook Facebook's Meta introduces in-feed promotional ads allowing consumers to claim offers and have... April 13 2023 Marketing Dive Pinterest latest to add additional safety protocols for younger users Pinterest introduces new privacy safeguards for minors, including age verification and parental...

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