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Harnessing data is the key to future-proofing the fitness sector, but it can be an intimidating topic. Now, a new white paper by Keepme founder Ian Mullane – Everything You Need to Know About Data & AI – sets out to answer all of your questions.

As an AI trailblazer, tech expert and former health club operator, Mullane is both hugely passionate about data, and uniquely positioned to understand what gym operators must do to embrace its potential to revolutionise their businesses.

Fortunately, he is able to convey his in-depth knowledge in a way that makes sense to the non-data expert, which ensures his latest white paper makes for fascinating reading.

Everything You Need to Know About Data & AI is now available for free download.

 

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"Ian Mullane’s latest white paper is a must-read, and not just for your IT department. Data is the key to the new customer experience paradigm and must be front and centre on every leader's desk." Jon Brady – President, Midtown Athletic Clubs

 

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