Also: Would you watch a Taco Bell musical? No? What if we told you it starred Dolly Parton?

TODAY’S HEADLINES – 05.11.2022  
 
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BRAND JOURNALISM

Member exclusive: How Discover Puerto Rico is educating audiences about island heritage

With the launch of its new ‘Live Boricua’ campaign, the team hopes to highlight the cultural richness of an often-overlooked travel destination.


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INTERNAL COMMUNICATIONS

How to help bridge social and political divides among employees

A new report offers tips on how to communicate with people who hold different perspectives.



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RAGAN AWARDS

PR Daily honors the 2022 Social Media & Digital Awards winners. See the full list.

Ragan celebrated the digital and social media champions during an awards luncheon at New York's storied Yale Club.


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RAGAN AWARDS

PR Daily honors the 2022 Top Agencies Awards List in NYC

Top agencies were celebrated at a special awards luncheon in New York City on May 10.


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A DAY IN THE LIFE

‘Don’t be paralyzed by your mistakes’ says Bernadette Davis

The leader of her eponymous PR agency offers a look at her daily routine and approach to PR work in 2022.


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SOCIAL MEDIA

Quick tips for working with TikTok influencers

The most important step is finding the right influencers to speak to your audience. Here’s how.



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MEASUREMENT

Why and how you should monitor for podcast mentions

Here’s a look at how to think about monitoring the millions of podcasts out there for mentions of your brand or products.


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EMPLOYEE ENGAGEMENT

How to encourage employee-generated content

Learn how to use employee-generated content (EGC) to fuel employee retention, engagement, and recruitment.


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THE FRIDAY REPORTER

Business Insider’s Madeleine Berg: ‘Never ask for a photo’

This episode’s guest covers Hollywood and media, and offers a look at her work wrangling the cultural narrative into timely news.


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RESEARCH

Most communicators are women, but they still trail men in pay, Ragan survey says

This is among the findings in a comprehensive Ragan Salary & Workplace Culture Survey report. How does your compensation stack up against others in your industry?



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THE FRIDAY REPORTER

When reporters have a side hustle, PR pros can benefit

Inside Edition Digital’s Leigh Scheps offers a look at her work and passion projects ahead of PR Daily’s Media Relations Conference in NYC on May 11.


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MEDIA RELATIONS

4 tips for adding Substack to your media plans

The newsletter boom is on. Here are four considerations to keep in mind before adding Substack or other emerging platforms to your media outreach.


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Join Ragan Training today and you’ll have access to all Ragan conferences, webinars and training programs for one low price, all year long.

Ragan Training is the industry’s most comprehensive online training platform for PR, marketing and communications practitioners offering sessions, panel discussions, presentations, networking roundtable meetings, and resources. Join Now.


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