TODAY’S HEADLINES – 06.13.2019  
 
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EXECUTIVE COMMUNICATION

3 common public-speaking blunders—and how to overcome them

Too many presenters focus on themselves—and showing off how much they know—rather than on the audience’s interests. Others tell stories chronologically, which can be a major snooze.


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SOCIAL MEDIA

‘Deepfake’ video of Facebook CEO raises red flags for PR, news outlets

The social media platform is keeping a phony Mark Zuckerberg ‘world domination’ video up on Instagram without marking it as fake, deepening concerns about such media manipulations.


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JOBS OF THE WEEK

30 jobs in the PR and marketing world

Is a lack of career experience stifling your job search? Adding certain key skills to your résumé could be the boost you need. Plus, check out our roundup of current openings.



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FROM THE ARCHIVES

6 essentials for cultivating great media relationships

Relationships with reporters are just like any other friendship. Without care and effort, it will wither. Here’s how to rekindle the spark.


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RAGAN CONFERENCE ALERT

Are you following these do’s and don’ts of brand journalism?

Learn these tips to perfect the craft—and get more ideas when you join your peers in Manchester, Vermont for this can’t-miss roundtable.


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SOCIAL MEDIA

How personal stories from employees resonate on social media

Some of the best brand advocates you will ever find are already working for your organization. Here is how to get them involved.


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PR DAILY AWARDS

Calling all nonprofit communications leaders

Enter PR Daily’s Nonprofit PR Awards to earn recognition for your influential campaigns and projects.



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SOCIAL MEDIA

Infographic: How to protect your online reputation

In a new report, consumers say seeing ads alongside offensive content damages their opinion of that brand. How can your organization avoid guilt by association?


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CRISIS COMMUNICATIONS

Facing antitrust action, Big Tech taps into consumers’ allegiance

As the federal government scrutinizes Google, Facebook, Apple, Amazon and others, the behemoths are turning to their CEOs and other top execs to court a wary public.


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RAGAN CONFERENCE ALERT

What stories do your infographics tell?

Join expert Bob Zeni for this virtual summit filled with tips to craft stronger visual narratives.


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MARKETING

How to make sure your real-time marketing hits the mark

Talking about a current event or trend can be incredibly valuable for your organization, but you must take care not to violate trademarks or court backlash. Consider these tips.



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EXTERNAL COMMUNICATIONS

The true value of a newswire service

With social media and the changed media landscape, the value of a newswire press release has changed—but that doesn’t mean it won’t offer some rewards.


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SOCIAL MEDIA

8 ways to generate great blog posts from doctors

Have them tell you stories that start with, ‘You wouldn’t believe what happened to me today.’


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