Hi John,

The number of identity service providers has grown significantly—to 110 in August 2023, up from only 80 companies in April 2021, according to Prohaska Consulting. The evolution is clear: Advertisers must adapt their identification strategies before the cookieless era fully dawns.

Download a complimentary copy of our analyst report, “Identity Resolution H2 2023.” You’ll learn how the identity solutions market is expanding, which identifiers to embrace, and how to integrate these new tools to enhance your campaigns.

Sincerely,
eMarketer Editors

This eMarketer analyst report is presented by LiveRamp.

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